Friday, April 22, 2005

It's done

Another bit I've held on to is that my new website is finally finished. As I mentioned earlier, it's a guide to poker affiliate programs that I hope people will find useful. It's actually been up since Monday, but that's another one of the things I've sat on while I was busy neglecting my blog. You will find it at www.pokersalary.com. I'm not very happy with the name, but you try to find a domain that evokes both poker and money that hasn't already been snatched up.

The site is completely free. All of the information is open to the public. It isn't one of those deals where I give a few pointers, then charge extra for the good stuff, or where I'm trying to sell some book, tape or program, and I haven't accepted any advertising. The only way I benefit at all from the site is that the affiliate programs I have listed on there are linked through my own affiliate programs, so that if someone likes what I've written and decides to give the online poker affiliate biz a try, I will make a tiny, tiny commission on top of what they earn. Therefore, it's in my best interest to provide as much good information as possible, so that my subaffiliates do well, or else I don't do well either. That's about as fair a business model as you're likely to run across.

Anyway, to give a little overview about the site, it's divided into three sections. The first section explains what poker affiliate programs are, how they work and how they can be a good money-making opportunity if used well. I have also addressed some of the issues you will face when becoming a poker affiliate, such as whether to choose to receive a flat upfront fee or a monthly percentage of player profits. These include recommendations about the best choice to make, with the rationale behind the recommendation explained.

The second section lists 15 poker affiliate programs, but it's more than just a list. Each listing provides detailed information about each site, such as what types of compensation each site offers, how much each site pays, what methods they use to pay, when payments are made, and what types of bonuses, special promotions, features and games each site offers that your potential clients will want to know about. You can view all of this information at a glance and then make a determination about which program best meets your needs.

The final section of the site is probably the most important, and it turned out to be the hardest to produce. It deals with how to successfully promote your poker affiliate program, which is about 99.9 percent of the battle. It covers such things as website promotion, email promotion, offline promotion and a little something I like to call guerilla marketing, or nontraditional promotion.

Anyway, I hope you will check it out and enjoy it, and I certainly hope you decide jump into the business yourself and make a bunch of money! Again, you will find it at www.pokersalary.com. And if you have any suggestions or you find a problem, please let me know.

HERE WE GO AGAIN: While I've never been the most prolific blogger, my updates dropped to almost nothing while I was working on www.pokersalary.com. So now that I've finished that, I should be ready to resume blogging on a more regular basis, right?

Ummm ... well ... this is going to sound a little crazy, but I'm doing it again. You see, one day while I was surfing the web, I had what I think is fantastic idea for promoting my own poker affiliate programs. I mean, this is one of those ideas that just hit me like a bolt of lightning. As I later told my brother when sharing it with him, it was one of those "Hey, you got your chocolate in my peanut butter" Reese's Cup type of moments. And the crazy thing is that it is so obvious, it has literally been staring me in the face the past couple of years. Yet I never put 2 and 2 together before, and to my knowledge, neither has anyone else.

In fact, I feel like this idea is so good, I'm guarding it like gold and not letting the cat out of the bag until after I am ready to launch a full-fledged promotional assault. But don't worry, that will be very soon because I've already been getting everything ready. I am very close to completing yet another website which will serve as the front door to this promotion, and then I'll be ready to go pure marketing fury all over the place, as my friend Jarrid would say. Stay tuned.

CONFESSIONS OF A NONPLAYER: With everything that's been going on in my life lately — creating two websites, preparing a gi-normous marketing blitz, a seemingly more hectic than usual time at my real job and my youngest son's recent debut in t-ball — my schedule has been exceptionally full. In fact, I hate to say this, but I haven't really had much time for poker lately. In fact, tonight pretty much marks one full week that I've gone without playing. I say "pretty much" because earlier this week I did get online and played for about 10 minutes before deciding that I had far too much else to do, but that's essentially no poker for someone who has averaged about 20 hours of online poker a week for the past two years.

However, I feel that's all about to end. I'm starting to feel that itch to play again, and I'm pretty certain that I'm not going to make it past this weekend without scratching it.

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